The Brand

Since 1898, Peugeot Cycles designs and develops its bicycles with a single know-how. With a special attention with the aestheticism, safety and the technology innovation, the brand search new ecological mobility solutions.

In 2011 and in partnership with Cycleurope, Peugeot Cycles continues to build on more than 120 years of legendary quality and innovation.
To date Peugeots 10 Tour de France victories remains unrivaled.

  • 1886
  • 1900
  • 1905
  • 1926
  • 1941
  • 1972
  • 1973
  • 1977
  • 1982
  • 1983
  • 1984
  • 1992
  • 1996
  • 1998
  • 2004
  • 2009
  • 2010
  • 2011
  • 2013
  • 1886

    Mass production of Penny farthings, characterised by a 1.36m front wheel and a small 40cm back wheel.

  • 1900

    Start of the 20th century: In the Beaulieu plant, production reached 20,000 models, which included bicycles and tricycles.

  • 1905

    Trousselier won the first of ten trophies for Peugeot in the Tour de France.

  • 1926

    The new company, Peugeot cycles, was created which aimed to separate production of bicycles and automobiles.

  • 1941

    First aluminium bicycles produced, with pressed steel frame.

  • 1972

    Acquisition of the Romilly sur Seine plant which became the second largest production site.

  • 1973

    With 500 models of bicycles, Peugeot was the French market leader.

  • 1977

    Tenth of Peugeot's ten Tour de France wins with Bernard Thévenet.

  • 1982

    Peugeot cycles introduced the brazing technique for manufacturing its frames, which means the join or welded seam cannot be seen.

  • 1983

    First carbon bicycles introduced, a material that is 4.5 times lighter than steel and 3.2 times more resistant.

  • 1984

    Peugeot is the first French brand to sell a mountain bike.

  • 1992

    Cyclegroup were entrusted with the manufacturing, sales and marketing and became the owner of the entire production tool.

  • 1996

    Mountain bikes and hybrid bikes represent 56% of production.

  • 1998

    A new world record on a Peugeot bike is reached : 212km/hour on a ski slope of the station of Vars.

  • 2004

    Peugeot maintains the activity of cycles through a network of some 50 dealers.

  • 2009

    First hybrid bike incorporated into Peugeot integral mobility offer.

  • 2010

    The first concept bike created by Peugeot designers was unveiled at the World Motor Show.

  • 2011

    First line of the history of Peugeot cycles to have been designed in collaboration with the ADN center of Peugeot. Peugeot is the first French brand to offer a 29" mountain bikes range.

  • 2013

    Peugeot launch the AE21 HYbrid bike. Urban, compact, electric, smart with its clever-case for battery, laptop bag, antitheft station and usb port.